Michael Koetsier Michael Koetsier

Sales & Marketing Lessons Learned from a Garage Sale

When we finally closed the garage door, my back was sore, my neck was burned, and my pockets felt light. Everyone was ready for a nap. Well, I wasn’t, I had far too much think about and didn’t even notice I was tired until is was all cleaned up…

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Michael Koetsier Michael Koetsier

5 Ways Small Vendors Have an Advantage in this Economy

Yes, the economy looks a little dire, but there is good reason for small vendors to keep doing what they have been doing in these troubled times. This is because as small businesses, they are resilient and agile, and they operate on much smaller budgets…

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Michael Koetsier Michael Koetsier

Growing the Business Beyond the Pop-Up Booth

If you’ve grown beyond your kitchen table and successfully sold your products at a weekend fair, that is a significant milestone. But what about those who want to grow beyond the pop-up booth? This is the real challenge...

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